I work in ITV online and on-demand in the product strategy and audience engagement department, that's a bit of a mouthful, but I'll explain - it;s part about online product strategy, which is what we're going to do with our online products in the medium-term so in 1 to 3 years, but then it's also partly about audience engagement, which is how do we engage with our viewers through say social media or what we might provide to them on the website or various other platforms.

My career path at ITV is quite interesting and different. I joined ITV three years ago as a developer, that's a programmer, so my day job was very much about technology, I was neck-deep in computer code, but soon after joining I became very interested in product development which is much more business focused, it's about what we do with our products and I was very lucky to have the support of my manager in forging a new path in this direction. The atmosphere at ITV is great at the moment, we're obviously in the middle of a transformational period we've just recently acquired a new chief executive and chairman who are not traditionally from the broadcasting industry, so they're bringing a very different thinking to things at ITV and that's certainly means lots of exciting development in online and on-demand where I work.

At ITV I'm the rights manager for commercial affairs for ITV network and what we essentially do is acquire rights from producers such as Talkback for the X-Factor where we buy transmissions for the ITV1 and the ITV2 transmission, plus we have exploitation online, so itv.com, we have 30 day catch-up on that website so it's my responsibility to make sure that our dot com team are aware that they have those rights and then they can make that content available for viewers online. My career at ITV started in 1998, I started here on a modern apprenticeships scheme at Granada TV in Manchester, as it was called then, in the HR department, I then went from there to the casting department where I was a casting assistant on lots of different ITV dramas including Coronation Street. I then moved to business affairs, in 2007 I relocated to London and then I came to work in commercial affairs and that's how I've ended up what I'm doing now. I really enjoy working at ITV, hence being here for 13 years, it's really good for opportunities to work in different departments, the environment's great because it's a nice creative atmosphere and everyone's really friendly and approachable and I hope to be here for much longer.